So last Sat eve I was lucky enough to attend the much anticipated Marie Claire Loeries after party – one of the highlights on the Creative Week calendar - and I can guarantee you one helluva jol. I really had no idea that advertising folks were such crazy party animals. There was just no way I was ever going to keep up, but trust me, I gave it my best shot.
First, before I give you the nitty-gritty on the party shenanigans, remember last Fri I showed you guys piccies of some dress options by Beautiful Maverick? Genuvieve, owner of the label, was awesome enough to give me a dress to wear for the party. It was tough to decide, but in the end I went with a flirty little animal print number:
So dressed to impress and feelin’ ready to cause some trouble, Bjorn and I headed over to the Zip Zap Circus tent in the Foreshore - the hot location for the evening’s events.
The VIP section (yup – that’s how we roll. hehe) was jam-packed with big media names, magazine people, editors, power creatives, ad folks, basically a whole bunch people I didn’t know.
But at least there were some familiar faces to make things a little less intimidating…
From top left: Clouds who was also rocking a Beautiful Maverick frock, my journo/PR bud Clayton, The Boys: my boy / actor Bjorn Steinbach, comdedian / actor Siv Ngesi, Mr SA 2010 Denver Burns & The Wild actor Tyrone Keogh; then bottom left: Kia Johnson from Expresso (met her at the Palladium Pamphair party a few days before and she’s an absolute sweetheart) and lastly a cutesy couply shot. (I know, I’m sorry, but I couldn’t help myself)
Obviously being in a circus tent, there was circus awesomeness all around, including some cute ladies in some crazy getups and a kissing booth! Ooh la-la…
We were also treated to a candy table filled with sweeties, lollipops, candy canes and everything else your heart might desire, a kick ass black & white dance floor (very fancy) and a fun photo booth.
The photo booth was actually a huge hit, especially as the cocktails started flowing and people became a little braver. This was my favourite shot from our set:

Love it
Now talking about cocktails… the alcohol was flowing. Ice cold Patrón was served at an actual bar made out of ice and the VIP bar was serving pretty potent Cognac coctails all night long. This I’m calling my “collage of liquid gold”:
First we were entertained by an impressive acrobat show - another great perk of having a party in a circus tent. The guys & girls from Zip Zap were definitely showing us how things are done…
After which Crazy White Boy took over the stage to get the crowd moving:
Everyone migrated to the dance floor and that’s pretty much where they stayed until the early hours of the morning. No further paparazzi photography was allowed after about 10pm for safety purposes. Sorry.
We left at around 2:30 and the party was still going strong. Like very very strong. DJ Sox (you’ll probably know him from the Sun sessions at Cafe Caprice) was putting out a good mix of old school tunes, hip hop, dance & everything in between and those crazy advertising guys & gals were lapping it up. From what I hear a lot of these people had been out partying pretty much for 3 days solid. That’s impressive stuff. I on the other hand ended up kicking off my shoes, watching an episode of So you think you can dance and passing out on the couch. Yup, totally rockstar and stuff…
xxx



