This past Wed eve I attended the launch of a new Cape Town based fashion label called Bastion Menswear.
This little soiree took place in Kloof St at an awesome boutique-style art gallery called Salon 91.
I had actually noticed this space a few weeks before thanks to the intriguing “Back in Five Minutes” window display and wondered what exactly went on inside. This was therefore a really great excuse to take a peek and see what an amazing space it actually is.
The Back in Five Minutes thing relates to their current exhibition which is running until the end of March. They say it’s a celebration of design & typography and it features many quirky & interesting pieces by local designers/typographers/illustrators including Ben Johnston, Clinton Campbell of Studio Muti, Clement de Bruin, Justin Southey, & Dani Loureiro.
Dig it? I did… But now let me tell you more about Bastion. The word actually means: “An institution, place, or person strongly defending or upholding particular principles, attitudes, or activities”
Weird coincidence is that my very first job out of varsity was at an IT company here in Cape Town called Bastion ZA. It was eventually bought over by a SA financial institution, so it no longer exists, but I never really questioned what the name stood for… Now I finally get it.
I thought the range was clean & uncomplicated, the prices were standard for boutique designs, and I could definitely picture the type of guy who would love it. My friend Lucy’s husband for example: Mountain climber & huge lover of the outdoors, he doesn’t like too much fuss when it comes to his clothes and he wants to be comfortable at all times, but still look put together. That in my mind is the Bastion man for sure…
Now I know this is a weird thing to be drawn to, but I really freakin’ loved their hangers. How awesome are these moustache babies?
If you’ve seen anything you like, or you think the rugged outdoor man in your life might dig it, do get in contact with them on either 083 285 3769 or email@example.com. (They have a workshop over in Woodstock, but because they’re still starting out, they’re just doing online orders at the mo)
But before you do, sing it with me folks… America…
PS. Jasna from FashionJazz and I tried to get a nice elegant shot together, but the wind wasn’t playing along… we managed it in the end, because we’re professionals of course, but got a great candid shot in the process as well. Love it.